Tata Motors has just made its popular Harrier SUV even more tempting for buyers. The company has launched a new “Adventure X” variant of the Harrier, packed with a host of premium features at a very attractive introductory price. Starting at ₹18.99 lakh (ex-showroom), this new variant makes the adventurous and rugged Harrier more accessible than ever.

The new Harrier Adventure X and Adventure X+ replace the previous “Adventure” trims and, surprisingly, cost up to ₹55,000 less than the models they replace. But don’t think that a lower price means fewer features. In fact, Tata has loaded these new variants with some serious kit.

So, what do you get with the new Adventure X variants?

Stylish Looks: To make the Adventure X trims stand out, they come in a unique Seaweed Green color and feature a special dual-tone black and tan interior theme.
Premium Features: You get a massive 10.25-inch touchscreen infotainment system, a fully digital instrument cluster, a panoramic sunroof, and a 360-degree camera.
Top-Notch Safety: Safety is a priority for Tata, and the Adventure X comes with 6 airbags, an electronic parking brake with auto-hold, and even a Level 2 ADAS (Advanced Driver Assistance Systems) suite in the X+ variant.
Proven Performance: Under the hood, the Harrier Adventure X is powered by the same powerful 170hp, 2.0-litre diesel engine, available with both a 6-speed manual and a 6-speed automatic gearbox.

Tata has also launched a similar Adventure X+ variant for the Safari, starting at ₹19.99 lakh.

With this new launch, Tata has made the Harrier and Safari lineups more appealing and value-for-money. By offering premium features at a more competitive price point, the Adventure X variants are all set to make these popular SUVs even more desirable for those who love adventure and style. But remember, these are introductory prices, so if you’ve been planning to buy a Harrier, now is the time to head to your nearest Tata dealership!