Jack Dorsey Launches BlueSky: Twitter’s New Rival

Updated: 01-03-2023, 06.30 AM

Jack Dorsey Launches BlueSky – After stepping down as CEO of Twitter in November 2021, Jack Dorsey has put an end to all speculations about his return to Twitter by launching his own alternative. The Bluesky app, which has retained Twitter’s blue colour scheme, is now available on the Apple App Store in the testing phase. This move suggests that Dorsey and Twitter’s new chief, Elon Musk, are better off as competitors than allies.

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Bluesky, the upcoming micro-blogging platform, is currently available as an invite-only beta on the App Store and is likely to inch towards a public launch. The app, which was designed as a new decentralized social media protocol, is powered by a set of rules or standards that govern the way devices or software communicate with each other. In this case, the protocol defines how social media platforms using Bluesky would interact with each other.

In October last year, Bluesky shared a blog detailing the protocol that powers the app. According to the blog, “Bluesky was created to build a social protocol. In the spring, we released ‘ADX,’ the very first iteration of the protocol. Over the summer, we improved and simplified ADX’s design, and today we’re sharing a preview of what’s to come.”

The initial version of the protocol, ADX, was released in the spring and was likely more complex and less refined than the team had hoped. Therefore, over the summer, they worked to simplify and improve ADX’s design.

The Bluesky app was unveiled on February 17 and has had more than 2000 installs in the testing phase, according to app intelligence firm data.ai. The app’s user interface is quite similar to Twitter, with users being able to block, share, and mute accounts. However, users do not have the option of adding people to the list yet. Additionally, users get “who to follow” suggestions, and another tab lets them check on their Notifications, including likes, reposts, follows, and replies. There are no DMs available on Bluesky yet.

Bluesky is an exciting new venture for Jack Dorsey and could potentially be a game-changer in the world of social media. It will be interesting to see how this app evolves and what kind of impact it will have on the market.

How is BlueSky different from Twitter?

BlueSky is a decentralized social media protocol that allows social media platforms to interact with each other. On the other hand, Twitter is a centralized social media platform that is governed by a single entity. Additionally, BlueSky is still in its testing phase and is only available through an invite-only beta, while Twitter is widely available to the public.

Can I download BlueSky on my Android device?

Currently, BlueSky is only available on the Apple App Store and is in its testing phase. It is unclear when the app will be available on Android devices.

Will BlueSky have direct messaging capabilities?

As of now, BlueSky does not have direct messaging capabilities, according to the report. However, since the app is still in its testing phase, it is possible that this feature may be added in the future.

How many users have downloaded BlueSky so far?

According to data.ai, a mobile app intelligence firm, BlueSky has had over 2000 installs during its testing phase. However, it is important to note that this number may change once the app is fully launched.

Will BlueSky be able to compete with established social media platforms like Twitter and Facebook?

It is too early to say whether BlueSky will be able to compete with established social media platforms like Twitter and Facebook. However, as a decentralized social media protocol, it offers a unique approach to social media that may attract users who are concerned about issues related to centralization and censorship on existing platforms.