Electronic Arts to Split into EA Sports and EA Entertainment

Electronic Arts (EA) announced on June 1, 2023, that it would be splitting into two separate entities: EA Sports and EA Entertainment. The move is part of a larger restructuring effort by EA, which is looking to streamline its operations and focus on its core businesses.

Electronic Arts EA Sports will be responsible for all of EA’s sports games, including FIFA, Madden NFL, and NBA Live. EA Entertainment will handle all of EA’s other games, including The Sims, Need for Speed, and Battlefield.

The split is expected to be completed by the end of 2023. EA said that the move would allow the two businesses to operate more efficiently and nimbly. It also said that the split would give EA Sports more freedom to innovate and experiment with new ideas.

The split between EA Sports and EA Entertainment is a significant change for EA. However, the company is confident that the move will be beneficial for both businesses and for gamers.

What does the Electronic Arts split mean for gamers?

The split between Electronic Arts EA Sports and EA Entertainment is likely to have a number of implications for gamers. First, it means that EA Sports will no longer be using the FIFA name for its football games. Instead, the new games will be called EA Sports FC. This could lead to some changes in the way that the games are marketed and licensed.

Second, the split could give EA Sports more freedom to experiment with new features and gameplay. The company has said that it wants to make EA Sports FC “the most authentic, connected, and social football experience ever.” This could mean that the games will feature more realistic graphics, more in-depth gameplay, and more opportunities for social interaction.

Overall, the split between Electronic Arts EA Sports and EA Entertainment is a positive development for gamers. It means that EA Sports will have more freedom to innovate and that EA Entertainment will be able to focus on its other games. This could lead to better games for all gamers.

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