Apple is reportedly planning to increase the price of its upcoming Apple iPhone 15 series. According to a report by Nikkei Asia, the average selling price of the new iPhone lineup is expected to hit $925, up from $899 for the iPhone 14 series.
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The price increase is attributed to a number of factors, including rising component costs and inflation. Apple is also facing increased competition from rivals such as Samsung and Google, who are also raising prices for their flagship smartphones.
The Apple iPhone 15 series is expected to be released in the fall of 2023. The new lineup is expected to include four models: the iPhone 15, iPhone 15 Pro, iPhone 15 Pro Max, and iPhone 15 mini.
The iPhone 15 and iPhone 15 mini are expected to feature the same design as the iPhone 14 series but with upgraded processors and cameras. The Apple iPhone 15 Pro and iPhone 15 Pro Max are expected to feature a new design with a pill-shaped cutout for the front-facing camera and a hole-punch cutout for the Face ID sensor. The Pro models are also expected to feature a new periscope camera with 3x optical zoom.
The price increase for the Apple iPhone 15 series is likely to be met with some resistance from consumers. However, Apple is still expected to sell a large number of the new phones. The iPhone remains the most popular smartphone in the world, and Apple has a loyal customer base that is willing to pay a premium for its products.
Experts Weigh In Apple iPhone 15
A number of experts have weighed in on the price increase for the iPhone 15 series. Some experts believe that the price increase is justified, given the rising cost of components and inflation. Others believe that the price increase is too high and that it could hurt sales of the new phones.
“The price increase for the iPhone 15 series is a reflection of the rising cost of components and inflation,” said Ben Wood, chief analyst at CCS Insight. “Apple is still able to command a premium for its products, and I don’t think the price increase will have a major impact on sales.”
“I think the price increase for the iPhone 15 series is too high,” said Carolina Milanesi, chief analyst at Creative Strategies. “Apple is already facing increased competition from rivals such as Samsung and Google, and I think the price increase could hurt sales of the new phones.”
Conclusion
The price increase for the Apple iPhone 15 series is a significant development. It remains to be seen how consumers will react to the higher prices. However, Apple is still expected to sell a large number of the new phones. The iPhone remains the most popular smartphone in the world, and Apple has a loyal customer base that is willing to pay a premium for its products.
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